A big emphasis on how well your blog is doing is by tracking your RSS subscription numbers. Are they high or are they low? Either way, you’ll never have too many. Increasing RSS subscribers is something every blogger is always trying to do and it isn’t as easy as it sounds.
A big mistake that a lot of new bloggers make is not being upfront with their want of RSS subscribers. I see little RSS subscription buttons on blogs, way in some distant corner. Don’t be ashamed of your RSS button. It is your friend. Do something like me. I smacked a big ass banner on the top of every single post page and the main page. If that doesn’t get people’s attention, then I don’t know what will. Don’t be afraid to ask your readers to subscribe, either. I’m sure a lot of them come to your site daily anyways but have never gone through the trouble of subscribing.
As your RSS subscription rates increase, so will your traffic and revenue. That’s what we’re aiming for, right?
Some quick statistics about why I believe this will work(don’t take it personally guys, just needed examples
):
http://www.imbloggingthat.com/ has been around since the genesis of January 2006 and has 26 RSS subscribers. This is due to the fact that Katy has her subscription buttons on the bottom of her page. They’re hard for me to find and probably are hard to find for other readers.
http://theblogscape.com/ has been around since August 2007 and has 16(let me know if this is wrong Ben, I got it off your about page) RSS subscribers. I think that Ben could easily increase his numbers by putting his RSS link at the top of his post instead of at the bottom so that it is more noticeable.
Both of these are good blogs. They are both well written and informative. However, due to some bad placing, they’re not maximizing their amount of RSS subscriptions.
And now for my stats.
I’ve been open for a little over 5 days and already have 21 RSS subscribers and seem to climb everyday. At the moment, I should hit my 100 goal easily. Why? Big ass banner.